Instantly Find All Paths to Conversion with Flows

Perform a Complete Analysis of How Users Navigate Through your App.

CleverTap Flows
Use Flows to Visualize User Journey

Visualize End-to-End Customer Journeys to Boost Engagement

Flows lets you isolate all the different ways your customers navigate your app. It shows all the paths customers take so you can identify the optimal points to engage them in your app.

Analyze where your customers go before or after performing a specific action. Or follow their journey between two user actions to analyze the frequency of occurrence of an important one. For instance, dissect what customers did after installing your app and after viewing a product.

Analyze Conversion Times Between Critical Events

Marketers often want to analyze how customers react to a specific event or a campaign. For instance, study where customers navigate after clicking on a promo code notification.

With Flows, marketers see the sequence of actions customers took, along with the percentage of user conversions and the average time taken to convert at each step of the journey.
Analyze Conversion Times with CleverTap Flows
Use Content Flows for Granular Insights

Get Granular Insights on User Behavior with Content Flows

Determine which content, product, or category users interacted with before or after performing a specific action. For instance, analyze what content users watched after Game of Thrones or what products did users view after browsing for headphones. Follow up with relevant content suggestions to demonstrate the value of your site. Content Flows helps you significantly improve user experience by bringing them closer to the content or product they prefer.

Prevent Churn by Tracking Events that Lead to Uninstalls

The Flows chart shows a sequence of events along with the number of users included in an analysis.

Analyze what users did before an event to show navigation through your app. Simply hover over the concentric circles in the sunburst chart to isolate the different paths users take that lead to uninstalls so you can identify the last steps they take before churn.
Prevent Churn with CleverTap Flows

Why our customers love us

We Drive Measurable Growth

Helping our customers succeed
View our Customers
  • Fandango Screenshot

    Uplift with engagement campaigns


    With personalized campaigns

    “We can look at the users’ journey across multiple devices: from the web, to their phone, or their tablet. This not only provides us with a single view of the customer but also improves engagement and the user journey across channels and devices.”
    Inma Cañadas
    VP of Marketing
    See Case Study
  • BookMyShow Screenshot

    With campaigns triggered by user behavior


    On personalized push notification campaigns

    “CleverTap’s impact is clear. Our conversions and traffic have increased over 50% in the last several months. CleverTap is a trusted partner for BookMyShow. Their advanced mobile CRM lets us implement complex yet easy-to-set-up automated campaigns for our users.”
    Marzdi Kalianiwala
    Head – Marketing & BI, BookMyShow
    See Case Study
  • Lenskart Screenshot
    68%Higher Engagement

    With personalized push notifications

    75%More Efficient Campaigns

    With actionable insights

    “CleverTap offers the perfect mix of analytics and engagement, with actionable analytics and ease-of-use. With live user segments and real-time data, we always have our eye on the CleverTap dashboard to understand which users are dropping off and which campaigns need to be optimized.”
    Manan Bajoria
    Head of Growth Marketing at Lenskart
    See Case Study
  • Hotstar Screenshot

    With event-centric campaigns


    Using data-based insights from Pivots

    “CleverTap’s data-driven mobile marketing suite continues to play a crucial role in our growth. Using CleverTap we have been able to run omnichannel campaigns for a diverse set of use cases.”
    Mihir Shah
    VP of Product & Marketing Growth, Hotstar
    See Case Study
  • Cleartrip Screenshot
    8-10%Monetization Rates

    By delivering personalized multi-channel messaging

    5xMore Cross-Sells

    By using Live User Segments

    “Cleartrip is building a culture of digital transformation by combining cross-functional data. CleverTap’s marketing growth platform enables us to correlate data across devices and engagement channels for a KPI driven customer engagement strategy.”
    Suman De
    Director of Product Management, Cleartrip
    See Case Study