Instantly Find All Paths to Conversion with Flows

Perform a Complete Analysis of How Users Navigate Through your App.

CleverTap Flows
Use Flows to Visualize User Journey

Visualize End-to-End Customer Journeys to Boost Engagement

Flows lets you isolate all the different ways your customers navigate your app. It shows all the paths customers take so you can identify the optimal points to engage them in your app.

Analyze where your customers go before or after performing a specific action. Or follow their journey between two user actions to analyze the frequency of occurrence of an important one. For instance, dissect what customers did after installing your app and after viewing a product.

Analyze Conversion Times Between Critical Events

Marketers often want to analyze how customers react to a specific event or a campaign. For instance, study where customers navigate after clicking on a promo code notification.

With Flows, marketers see the sequence of actions customers took, along with the percentage of user conversions and the average time taken to convert at each step of the journey.
Analyze Conversion Times with CleverTap Flows
Use Content Flows for Granular Insights

Get Granular Insights on User Behavior with Content Flows

Determine which content, product, or category users interacted with before or after performing a specific action. For instance, analyze what content users watched after Game of Thrones or what products did users view after browsing for headphones. Follow up with relevant content suggestions to demonstrate the value of your site. Content Flows helps you significantly improve user experience by bringing them closer to the content or product they prefer.

Prevent Churn by Tracking Events that Lead to Uninstalls

The Flows chart shows a sequence of events along with the number of users included in an analysis.

Analyze what users did before an event to show navigation through your app. Simply hover over the concentric circles in the sunburst chart to isolate the different paths users take that lead to uninstalls so you can identify the last steps they take before churn.
Prevent Churn with CleverTap Flows

Why our customers love us

We Drive Measurable Growth

Helping our customers succeed
View our Customers
  • 4x

    Higher CTR with ab testing


    Reduction in new user churn

    “I loved CleverTap from the moment I started using it. It’s not just a mobile engagement tool, but a tool that is helping apps continue to grow and achieve their objectives.”
    Natalia Garcia Ocampo
    Marketing & Growth Director, Movii
    See Case Study
  • 71%

    Increase in week 3 retenion rates


    Improvement in average CTRs with personalization

    “Pairing Carousell’s own AI and machine learning work and with CleverTap’s capabilities in the same domain has helped to enhance the push experience for buyers on the platform.”
    Arun Kumar
    Head of Digital Marketing at Carousell
    See Case Study
  • 12%Engagement

    With event-centric campaigns


    Using data-based insights from Pivots

    “CleverTap’s data-driven mobile marketing suite continues to play a crucial role in our growth. Using CleverTap we have been able to run omnichannel campaigns for a diverse set of use cases.”
    Mihir Shah
    VP of Product & Marketing Growth, Disney+ Hotstar
    See Case Study
  • 16%

    More Conversions


    Increased Campaign CTRs

    “The amalgamation of data science and the ability to extract data faster, real time updates to metrics, and campaign automation capabilities make CleverTap the best in the industry.”
    Manish Dhanwani
    Senior Marketing Manager, SonyLIV
    See Case Study
  • 5x

    Increase in 90-Day Retention Rate


    Increase in MAUs

    “CleverTap is an easy-to-use and intuitive tool to engage with customers. It has a wide selection of channels, and also detailed analysis tools to help get insights for all your campaigns. We are also very happy and impressed with the support the customer success team provided.”
    Maybelle Cheah
    Customer Analytics Team Lead at Boost
    See Case Study