Session Interval

July 9, 2018

A session interval is the amount of time that elapses between two consecutive sessions of a customer using your app. This quantifies how “sticky” your app is, and also provides you with instant feedback on whether your user experience needs improvements.

Why is Session Interval Important?

This metric highlights the frequency with which a user launches and uses your app, and is an important measure of user engagement.

This is one way to gauge whether your app is “hooking” people and if they are turning to your app out of habit. It tells how soon (or not soon) users are returning to your app.

Read More About Session Interval

In today’s crowded App Store, users rely heavily on app ...
If you are like most mobile app marketers, your users ...
When mobile app teams think about growth, they usually think ...
Back to Glossary
Related Keywords
Organic Traffic

Organic traffic is basically the number of visitors that come to your website due to the content ...

Read more
ROI Glossary

ROI stands for return on investment. It refers to the actual gain you receive from your investmen...

Read more
Monthly Active Users (MAUs)

Monthly active users or MAUs refer to the number of users who engage in some way with your app at...

Read more
Uninstall

An uninstall is the process of completely removing an application from a mobile device. Every uni...

Read more