Pivots helps you dive into a single event that may be critical to your app. In a familiar spreadsheet-like view, look at an event’s session properties, geographical properties, technographics, demographics, and custom properties to rapidly isolate a unique trend or anomaly within an event. Something that may be difficult to pinpoint otherwise.
For example: compare average revenue per movie across cities to analyze ticket revenue by geographic area.
CleverTap’s Pivot analysis offers a number of visualizations to help you make quick decisions. Use stacked charts to assess the change in performance of one variable relative to others. Use bar charts for comparing categories or line charts to view changes in user behavior over time.
Predict revenue, analyze product placements, and influence customer behavior based on insights that empower your marketing efforts.
Higher CTR with ab testing
Reduction in new user churn
Increase in week 3 retenion rates
Improvement in average CTRs with personalization
With event-centric campaigns
Using data-based insights from Pivots
Increased Campaign CTRs
Increase in 90-Day Retention Rate
Increase in MAUs