CleverTap All-in-One Platform

Introducing Product Experiences

Elevate your app and web experiences by continuously experimenting and optimizing the UI, workflows, and functionality with minimal technical dependency.

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2000+ Brands Trust CleverTap

Axis-bank Blinkit Croma Dominos Dream11 Kotak Mahindra Bank_ Levis SonyLIV Swiggy
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    The State Of App and Web Experience Optimization

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How can Product Experiences help?

Take Control Remotely

Make changes without Multiple Release Cycles
Map the App and Web functionalities and UI elements as Variables. Then modify and control the user experience effortlessly from the CleverTap dashboard.
Optimize Experiences For Specific Audiences
Create precise segments with zero-code and just conditional statements. Then override the default Variable values to personalize the user experience for specific audiences.
Changes without multiple release cycles
Optimize App & Web Experiences For Audiences

Experiment and Remove the Guesswork

Effortlessly Experiment with User Experiences
Setup A/B tests by defining variants using variables related to UI, functionality and workflows and test for multiple possibilities.
Analyze In-depth and Deploy the Winning Variant
Assess the performance of different variants with detailed analytics and release the most successful version based on key performance indicators (KPIs).

Why Product Experiences?

Unlock the True Potential of your
App and Web Experiences

Control the Home Screen Experience

Remotely configure different home screen layouts to showcase featured products, news articles, or promotions relevant to each user’s interests and behavior.

Product Experience Tool for E-commerce businesses
A/B Test Onboarding Flows

Experiment with variations of the KYC process to improve the new user experience and reduce drop offs and drive more activations.

Product Experience Platform for FinTech Companies
Dynamic Gameplay Adjustments

Adjust difficulty levels, enemy behavior, or resource availability to keep the gaming experience engaging at all times for different segment of players.

App & Web Experience Tool for Gaming Companies
Highlight Exclusive Content For Specific Segments

Showcase and manage access to exclusive content for targeted audiences with ease using Remote Config for improved engagement and retention.

 Product Experience Tool for Subscription Based Business Models
Control Promotion Display Rules

Dynamically control promotion display for maximum impact by displaying promotions relevant for a specific time of the day, day of the week and so on.

 Product Experience Tool for On-Demand Business Models

Hear What Our Customers Have To Say

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3.3% Increase In Add to Cart items

    In order to serve shoppers better, we need to understand and measure whether customers find changes we make to our products helpful. A platform developed by Leanplum(now CleverTap has given us this ability to see how customers respond to small and large changes to our apps.
    The platform’s ease of use, coupled with some excellent support from the Leanplum team, has helped us to increase our rate of A/B testing and has enhanced our learning of customer behavior on apps
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Lee Mullins,
Optimization Manager at Tesco UK

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317% Growth in Sign-ups

16% Increase in User Value at Key Checkout Points

    Leanplum (now CleverTap) enables us to offer a truly personalized user experience in our apps. Using the wide array of tools provided, we are able to continuously analyze and optimize our results for sustainable growth along the way, resulting in higher onboarding levels and substantially increased retention rates.

Sebastian Michel,
Head of Growth, MyPostcard