What’s Inside
Why Read This Report?
Over the last 5 years, the food tech industry has grown exponentially. With thousands of apps being submitted to both iOS and Android app stores daily, a typical food tech app consumer has over 10 options to choose from at any given point of time. So what’s going to make them choose yours?
This whitepaper will walk you through how a food app should focus on the User Lifecycle by targeting and engaging users during the micro-moments that make or break a food tech app.
This whitepaper will walk you through how a food app should focus on the User Lifecycle by targeting and engaging users during the micro-moments that make or break a food tech app.
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Awareness & Acquisition
Learn how app store description plays a vital role by by addressing exactly what customers need.
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User Onboarding
Learn how Interactive interface, Feature highlights and other tactics work in the food tech space
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Encourage App Reinstall
Understand how to launch a win-back and re-install strategy.
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Engagement and Monetization
Learn how to use data to run targeted and personalized campaigns to drive users to make purchases.
What’s Inside the Whitepaper?
Why our customers love us
We Drive Measurable Growth
Helping our customers succeed
View Our Customers 
7%Revenue
Uplift with engagement campaigns
5%Engagement
With personalized campaigns
“We can look at the users’ journey across multiple devices: from the web, to their phone, or their tablet. This not only provides us with a single view of the customer but also improves engagement and the user journey across channels and devices.”
Inma Cañadas
VP of Marketing
2xEngagement
With campaigns triggered by user behavior
5xCTRs
On personalized push notification campaigns
“CleverTap’s impact is clear. Our conversions and traffic have increased over 50% in the last several months. CleverTap is a trusted partner for BookMyShow. Their advanced mobile CRM lets us implement complex yet easy-to-set-up automated campaigns for our users.”
Marzdi Kalianiwala
Head – Marketing & BI, BookMyShow
68%Higher Engagement
With personalized push notifications
75%More Efficient Campaigns
With actionable insights
“CleverTap offers the perfect mix of analytics and engagement, with actionable analytics and ease-of-use. With live user segments and real-time data, we always have our eye on the CleverTap dashboard to understand which users are dropping off and which campaigns need to be optimized.”
Manan Bajoria
Head of Growth Marketing at Lenskart
12%Engagement
With event-centric campaigns
3xCTRs
Using data-based insights from Pivots
“CleverTap’s data-driven mobile marketing suite continues to play a crucial role in our growth. Using CleverTap we have been able to run omnichannel campaigns for a diverse set of use cases.”
Mihir Shah
VP of Product & Marketing Growth, Hotstar
8-10%Monetization Rates
By delivering personalized multi-channel messaging
5xMore Cross-Sells
By using Live User Segments
“Cleartrip is building a culture of digital transformation by combining cross-functional data. CleverTap’s marketing growth platform enables us to correlate data across devices and engagement channels for a KPI driven customer engagement strategy.”
Suman De
Director of Product Management, Cleartrip