New marketing rules

Learn the Growth Secrets of Top Mobile Brands

Webinar Series: #reimaginegrowth

In our ReimagineGrowth webinar series, we will be speaking with top mobile brands on howthey’re successfully handling acquisition, engagement, and retention right now.

Mobile Experts Share the Strategies You Need to Succeed Right Now

In this series you will:

  • Learn top strategies for user acquisition and retention
  • Discover how AI can boost audience segmentation
  • Uncover how to effectively engage your users
  • Build an execution plan for these growth strategies

Join top marketing professionals as theyaddress the challenges they’re facing and the strategies they’re using to reimagine mobilegrowth.

Watch Recorded Sessions

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Find the full program here

Reimagining Growth Episodes

Define your mobile acquisition strategy for today

Key Learnings
  • Grow faster and scale smarter by leveraging datato execute multiple campaigns
  • Use deep linking technology to enable a smoothuser experience and supercharge acquisition
  • Understand the role of data in eliminatingmobile AdFraud and increasing user acquisition in real time
Speakers

Sreelakshmi

Sales Manager, AppsFlyer, India

Sreelakshmi works as a Sales Manager in AppsFlyer providing custom solutions for Indian marketers for their mobile attribution and analytics requirements.

Niranjan Sane

Head of Customer Retention, Tata CLiQ

Niranjan Sane has been with Tata CLiQ since the inception, and has played various roles as the business scaled up from 0 to 1000 Crores over 3 years.

Find your silver bullet with analytics and segmentation

Key Learnings
  • Understand what your users are doing on your app once you’ve acquired them
  • Use the Recency, Frequency, and Monetary (RFM) analysis framework for segmentation to convert loyal customers into influencers
  • Apply cohort analysis, and intent-based segmentation to fuel growth
Speakers

Shobhit Singhal

Associate Director, Product @ Disney+ Hotstar

Backed by an engineering degree from IIT Bombay, Shobhit spent his 20s in three entrepreneurial ventures and finally took up his first job at the age of 30. Shobhit is presently responsible for growing Disney+ Hotstar – India’s largest OTT platform and the future of entertainment.

Sabyasachi Sahu

Customer Success, CleverTap – India and EU

Sabyasachi is a senior consultant with 5+ years of experience that spans multiple functions in product. At CleverTap, he’s been responsible for helping clients across India and Europe, from early stage startups to multi-billion dollar enterprises for driving growth.

Drive your engagement for customer advocacy

Key Learnings
  • Use omnichannel engagement, to achieve increased customer satisfaction
  • Reimagine your engagement with WhatsApp
Speakers

Carl Borchardt

Head of Partners Asia Pacific, Vonage

Carl leads the API partnership business for Vonage across the Asia Pacific Theatre. He works with an ecosystem of highly innovative Application and Integration partners who augment the Vonage API platform, creating powerful new ways for Businesses to engaged with their Customers.

Kunal Mehta

Head-IT, Lifestyle Business, Raymond

Kunal is a passionate Retail Technology professional with around 20 years of experience in Technology leadership roles having worked with leading organizations like Trent Ltd., Trent Hypermarket, Reliance Retail and Nilkamal Plastics Ltd.

Execute on your customer journey strategy

Key Learnings
  • Build your 360-degree view of your customer lifecycle journey
  • Create an omnichannel engagement strategy that’s cost-effective
  • Reduce churn by engaging on at the right moments
Speakers

Shalini Sinha

Product Growth, Dineout

Shalini is a seasoned growth expert with 4+ years of experience in client servicing, digital marketing, and product growth with an emphasis on the creation and optimization of their communication channels.

Sabyasachi Sahu

Customer Success, CleverTap – India and EU

Sabyasachi is a senior consultant with 5+ years of experience that spans multiple functions in product. At CleverTap, he’s been responsible for helping clients across India and Europe, from early stage startups to multi-billion dollar enterprises for driving growth.

Host

Host

Raghav Kumar

Customer Marketing, CleverTap

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