CleverTap Quarterly
November 17, 18, 19
Join us for the second edition of the CleverTap Quarterly to learn how you can access the power of data for personalization of content and context. Our leaders and customers will share market insights, platform innovations, and success stories around data usability and the potential of personalization.
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What is the CleverTap Quarterly?
Every few months we’re hosting a virtual event for our customers and anyone interested in learning about our recent product innovations.
Our executives will present on industry-level topics, our product managers will provide detailed demos, and our customers will share specific details on the success they’ve achieved with CleverTap.
Schedule:
Americas Nov. 17, 11 am – 1 pm PST
India Nov. 18, 5 pm – 7 pm IST
Europe Nov. 18, 11:30 am – 1:30 pm GMT
Asia-Pacific Nov. 19, 5 pm – 7 pm SGT
Agenda
The State of the Market:
Customer Data Usability
with Sunil Thomas
CEO and Co-founder
The market has reached a new level of data access, and it’s time to engage customers without the limits of legacy systems and siloed data.
Product Vision:
Breaking Barriers with Customer Data
with Vishal Anand
CPO
Discover how CleverTap is advancing data usability to create the content and context required to engage customers.
Product Releases:
Everyday Data Usability
with Meredith Tretiak
VP Product Marketing
Connect customer data to campaigns in order to impact KPIs.
Product Demos:
New Features from CleverTap
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Send-Time Personalization: Connect data from sources outside the CleverTap platform to access rich datasets for even more contextual campaigns.
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Real-Time Uninstall: Get instant uninstall information for Android apps for immediate insight into why a user uninstalled, send a quick response winback campaign, and identify uninstall issues early.
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Constant Property Campaigns: Automate triggered campaigns at the event property level to engage customers more specifically across events.
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Geofencing: Create location-based campaigns when users enter or exit a virtual boundary around any physical location.
Adapting Marketing for Tribes:
Rethinking Segmentation and Evolving Your Messaging
with Ashley Fauset
COO
Learn how Stardust is rethinking customer segmentation and reshaping their messaging to address “tribes”—groups bound by beliefs and values, not just demographics.
Leveraging CleverTap for Data Mining and Insights:
Lessons from a Leading Media Streaming App
with Manish V. Dhanwani
Senior Marketing Manager
A data-driven marketer with a passion for growth hacking, Manish is responsible for acquisitions, partnerships, subscription growth, SEO and ASO, CRM, consumer analytics, and retention at SonyLIV.
Transitioning from a Digital Airline into a Super App:
Lessons in Engagement from AirAsia
with Tarun Valecha
Senior Product Manager
Tarun leads social product and user engagement across AirAsia. Learn more about AirAsia’s journey towards customer engagement with CleverTap as they transform from being a leading Asian digital airline to a comprehensive travel and lifestyle platform for everyone.
Personalization and Timely Engagement with CleverTap:
Maximizing User Activation
with Deepro Ganguly
Head of Growth & Marketing
Find out how BigShyft, a fast-growing career platform, overcame three main challenges: getting job seekers to complete registrations, engaging them even after they found a job, and building recall value in the recruiters’ minds.
Transitioning from a Digital Airline into a Super App:
Lessons in Engagement from AirAsia
with Tarun Valecha
Senior Product Manager
Tarun leads social product and user engagement across AirAsia. Learn more about AirAsia’s journey towards customer engagement with CleverTap as they transform from being a leading Asian digital airline to a comprehensive travel and lifestyle platform for everyone.
Leveraging CleverTap for Data Mining and Insights:
Lessons from a Leading Media Streaming App
with Manish V. Dhanwani
Senior Marketing Manager
A data-driven marketer with a passion for growth hacking, Manish is responsible for acquisitions, partnerships, subscription growth, SEO and ASO, CRM, consumer analytics, and retention at SonyLIV.
Why Should You Attend
the CleverTap Quarterly?
