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CleverTap Integration with Adjust helps import both organic and inorganic attribution data in real time to assess best performing sources that can be used to create smarter segments and design personalized campaigns. This helps customers maximize the impact of their mobile marketing efforts and increase their Return On Advertising Spend (ROAS).
With this updated integration, customers only need to pass the CleverTap ID (identifier) to Adjust for identity management (user matching). For more information visit CleverTap Documentation.
Adjust is a global app marketing analytics platform committed to ensuring the highest privacy and performance standards. Adjust’s solutions include attribution and measurement, fraud prevention, cybersecurity, and automation tools.