The #1 Customer Retention Platform Trusted by 10,000+ Global Brands

CleverTap is a complete omnichannel customer engagement and user retention platform that dramatically improves customer lifetime value.

Our scalable platform combines real-time behavioral analytics, an advanced segmentation engine, and powerful engagement tools that help enterprises retain users and build customer loyalty.

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Why choose CleverTap?

All-in-One Solution

Our all-in-one solution comes with much stronger engagement tools, 1:1 customer personalization, campaign orchestration, and behavioral analytics. Get everything you need to retain users across mobile and web.
All-in-One Solution

Advanced Segmentation

Our AI-powered segmentation helps you identify users at various lifecycle stages. Effectively engage with them based on intent, past behavior, and more.
Advanced Segmentation

Deep Analytics

Get actionable analytics using cohorts, compare segments, measure real impact, plus Flows, Pivots, and more. Our customers have reduced uninstalls by 30% and improved retention by 5x.
Deep Analytics

Truly Omnichannel

We support more than 11 communication channels including push, WhatsApp, SMS, in-app, and email with rich media support. Send highly contextual and coordinated messages across all these channels to increase app engagement.
Truly Omnichannel

Why customers across industries love CleverTap

Food Tech
Media & Entertainment
  • “Pairing Carousell’s own AI and machine learning work and with CleverTap’s capabilities in the same domain has helped to enhance the push experience for buyers on the platform.”
    Arun Kumar
    Head of Digital Marketing, Carousell
  • “We’ve been using CleverTap continuously for everything we do in terms of customer interactions. Our product teams also leverages CleverTap to understand the kind of product they should be building based on user affinity.”
    Vivek Bansal
    Head of Mobile, Ayopop
  • “CleverTap helps us implement the data-driven culture that we strive to maintain. Their powerful analytics suite helps us accurately identify, understand, and even predict user behavior. It’s been a significant asset in achieving our business objectives.”
    Rahul Mirchandani
    VP of Revenue, Dream11
  • “With CleverTap, we can see the whole user lifecycle, and then go back and determine which campaign attracted them, to slowly build a narrative around every type of user. It helped us immensely for our GIRF campaign.”
    Shalini Sinha
    Growth Marketing, Dineout
  • “For the first 7 years of MX player’s life, we never sent a single push notification to any user. We always felt that this could impact retention in a negative way. But with CleverTap, we’ve realised how powerful push notifications can be, and how important it is to stitch user journeys and send those notifications in a contextual and personalised manner.”
    Vivek Jain
    COO – MX Player
  • A reliable partner built for your growth.

    Our infrastructure is built to scale.

    10 Billion
    2 Billion
    20 Million

    You control your

    Be confident in the security of your data.

    • GDPR
    • ISO 27001
    • CCPA
    • SOC2
    • Safe to Host

    Want to see CleverTap in action?

    Talk to our experts and begin your retention journey today!

    Schedule a Demo