Automate opt-ins and unsubscribe management
Keep bulk WhatsApp outreach compliant by centrally managing opt-ins and global unsubscribes, ensuring messages are sent only to eligible, consenting users to limit unsubscribes and avoid being flagged or blocked for spam.
Control messaging rate with throttling and frequency capping
Safely scale bulk sends using throttling, frequency capping, and batch delivery to avoid overwhelming users and protect deliverability. Apply DND hours, cut-off times, and scheduling controls to prevent messages from being sent at inappropriate times or too frequently.
Ensure reliable delivery with built-in fallback
Use multiple WhatsApp providers within CleverTap with automated provider selection and failover and fall back to other omnichannel touchpoints like email, push notifications, or in-app messages when needed to keep customer engagement uninterrupted.
