99.co partners with CleverTap to improve customer engagement and overall business efficiency

CleverTap to help 99.co enhance user engagement and bring in omni-channel marketing automation capabilities.

Mountain view, Calif. and Singapore, July 13, 2022: CleverTap, the world’s leading retention cloud, today, announced that Singapore based 99 Group is all set to use the platform for its real estate technology company, 99.co. CleverTap will help 99.co enhance user engagement and omni-channel marketing automation, which leads to higher user retention.

With presence in Singapore and Indonesia, 99.co specializes in digital property advertising and focuses on providing its users with distinguished buying/renting experience through user-friendly design features such as, price analysis data, finance planners, smart filters, and the ability to search by map or commute time.

By integrating CleverTap’s capabilities, the platform will be able to further bolster its consumer engagement rate along with reducing drop-off rates and providing more relevant and contextual recommendations to its users. CleverTap will enable 99.co to bring in more personalization to the overall user experience leading to higher enquiries per listing leading to better business outcomes.

Darius Cheung, Group CEO, 99.co shared that, “Every homeowner’s property journey is unique in their own way. With the help of Clevertap, we can now serve personalized content to homeowners at the right place at the right time, at scale, and help them make better property decisions by equipping them with the right information.”

Marc-Antoine Hager, Regional Vice President-Sales, CleverTap said, “We are extremely delighted to work with one of Southeast Asia’s leading real estate technology platforms, 99.co. The burgeoning Southeast Asian market holds great potential, and our partnership with 99.co is another step towards our commitment to help brands in the region with their user retention goals.” He further added, “99.co has been one of the fastest growing players in the proptech segment, and with CleverTap they will be able to  maximize their customer lifecycle value to continue on their growth trajectory.”


About CleverTap

CleverTap is the modern, integrated retention cloud that empowers digital  consumer brands to increase customer retention and lifetime value. CleverTap  drives contextual individualization with the help of a unified and deep data  layer, AI/ML-powered insights,and automation enabling brands to offer hyper-personalized and delightful experiences to their customers. 1,200+ customers in 60+ countries and 10,000+ apps, including Gojek, ShopX, Canon, Mercedes Benz, Electronic Arts, TED, Jio, Premier League, TD Bank, Carousell, Papa John’s, and Tesco, trust CleverTap to achieve their retention and engagement goals, growing their long-term revenue. Backed by leading venture capital firms, including  Sequoia, Tiger Global Management, and Accel, the company is headquartered in  Mountain View, California, with offices in Mumbai, Singapore, Sofia, São Paulo,  Bogota, Amsterdam, Jakarta, and Dubai. For more information, visit clevertap.com or follow on LinkedIn and Twitter.


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Sony Shetty




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