Whitepaper

Enabling Real-time Customer Experiences at Scale

Learn how CleverTap uses its proprietary architecture for data ingestion, processing and messaging systems and facilitates the increasingly prevalent real-time use cases of today

Download The Whitepaper

Download The Whitepaper

Whitepaper

Why Read This Whitepaper?

Today’s customer journey is far from being linear. There are hundreds of touchpoints between a customer knowing about your product to when they are ready to hit that buy button. This presents unique challenges for brands who must innovate continuously to stay relevant. To support the velocity and amount of information needed by real-time use cases, brands need to develop a viable production system that allows for previously unknown workloads and data flowing through the system.
This whitepaper will walk you through all the essential components of CleverTap’s scalable platform. Its proprietary architecture that benefits from proven data ingestion, processing and messaging systems that contrast traditional workflows and facilitate the increasingly prevalent real-time use cases of today.

What’s Inside the Whitepaper?

Why our customers love us

We Drive Measurable Growth

Helping our customers succeed
View our Customers
  • 7%Revenue

    Uplift with engagement campaigns

    5%Engagement

    With personalized campaigns

    “We can look at the users’ journey across multiple devices: from the web, to their phone, or their tablet. This not only provides us with a single view of the customer but also improves engagement and the user journey across channels and devices.”
    Inma Cañadas
    VP of Marketing
    See Case Study
  • 2xEngagement

    With campaigns triggered by user behavior

    5xCTRs

    On personalized push notification campaigns

    “CleverTap’s impact is clear. Our conversions and traffic have increased over 50% in the last several months. CleverTap is a trusted partner for BookMyShow. Their advanced mobile CRM lets us implement complex yet easy-to-set-up automated campaigns for our users.”
    Marzdi Kalianiwala
    Head – Marketing & BI, BookMyShow
    See Case Study
  • 68%Higher Engagement

    With personalized push notifications

    75%More Efficient Campaigns

    With actionable insights

    “CleverTap offers the perfect mix of analytics and engagement, with actionable analytics and ease-of-use. With live user segments and real-time data, we always have our eye on the CleverTap dashboard to understand which users are dropping off and which campaigns need to be optimized.”
    Manan Bajoria
    Head of Growth Marketing at Lenskart
    See Case Study
  • 12%Engagement

    With event-centric campaigns

    3xCTRs

    Using data-based insights from Pivots

    “CleverTap’s data-driven mobile marketing suite continues to play a crucial role in our growth. Using CleverTap we have been able to run omnichannel campaigns for a diverse set of use cases.”
    Mihir Shah
    VP of Product & Marketing Growth, Hotstar
    See Case Study
  • 8-10%Monetization Rates

    By delivering personalized multi-channel messaging

    5xMore Cross-Sells

    By using Live User Segments

    “Cleartrip is building a culture of digital transformation by combining cross-functional data. CleverTap’s marketing growth platform enables us to correlate data across devices and engagement channels for a KPI driven customer engagement strategy.”
    Suman De
    Director of Product Management, Cleartrip
    See Case Study