Vietnam 2021: Build Effective Engagement Strategies for App Growth

Developing a user engagement strategy that fuels sustainable app growth is one of the most difficult aspects of developing a mobile brand, spanning everything from marketing campaigns to product development and beyond.

Join us for a webinar with mobile growth experts from OCB Bank, Shopee, FPT Play, AppROI, and CleverTap as we discuss the mobile engagement strategies that have proven successful in Vietnam.

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In this 60-minute Panel discussion, you will get practical tips to:
  • Understand the typical Vietnamese mobile user
  • Learn mobile user engagement strategies for sustainable growth in Vietnam
  • Find out how the pandemic has changed user engagement in critical ways
  • Discover the trends fueling mobile engagement and sustainable growth in 2021
Who should attend?

This panel discussion is aimed for product developers, growth marketers, and marketing analytics teams. In short, this discussion will help you with practical guidelines on how some of the largest brands in Vietnam have built retention and engagement as a core part of their growth strategy, and how you can implement these in your business.


Mai Vo

Product Expert, CleverTap


Vinh Le

Technical Director,
FPT Play


Phong Nguyen

Head Digital Business – Digital Banking, OCB Bank


Duong Hoang

Managing Director, AppROI

Unleash your brand’s growth potential with the power of robust data and analytics.