Get Automated and Predictive User Segmentation

Every single one of your users is unique. CleverTap’s industry-first features will help reinvent how you segment your users to understand them better and send personalized campaigns to increase retention and LTV.

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Axis-bank Blinkit Croma Dominos Dream11 Kotak Mahindra Bank_ Levis SonyLIV Swiggy
OMNICHANNEL ENGAGEMENT

Why 10,000+ Global Brands Choose CleverTap’s deep segmentation engine?

  • Group users based on intent, behavior, preferences, etc. to send hyper-targeted messages.

  • Know your active, loyal, and at-risk customers to send omnichannel campaigns across each lifecycle stage.

  • Show personalized recommendations in real-time to specific user segments and increase conversions.

  • Upload a list of users from any source and engage them with individualized messages.

  • Optimize the app experience for different segments and analyze its impact on user actions.

Why customers across industries love CleverTap

Ecommerce
Fintech
Gaming
Food Tech
Media & Entertainment
  • “Pairing Carousell’s own AI and machine learning work and with CleverTap’s capabilities in the same domain has helped to enhance the push experience for buyers on the platform.”
    Arun Kumar
    Head of Digital Marketing, Carousell
    Carousell
  • “We’ve been using CleverTap continuously for everything we do in terms of customer interactions. Our product teams also leverages CleverTap to understand the kind of product they should be building based on user affinity.”
    Vivek Bansal
    Head of Mobile, Ayopop
    Ayopop
  • “CleverTap helps us implement the data-driven culture that we strive to maintain. Their powerful analytics suite helps us accurately identify, understand, and even predict user behavior. It’s been a significant asset in achieving our business objectives.”
    Rahul Mirchandani
    VP of Revenue, Dream11
    Dream 11
  • “With CleverTap, we can see the whole user lifecycle, and then go back and determine which campaign attracted them, to slowly build a narrative around every type of user. It helped us immensely for our GIRF campaign.”
    Shalini Sinha
    Growth Marketing, Dineout
    Dineout
  • “For the first 7 years of MX player’s life, we never sent a single push notification to any user. We always felt that this could impact retention in a negative way. But with CleverTap, we’ve realised how powerful push notifications can be, and how important it is to stitch user journeys and send those notifications in a contextual and personalised manner.”
    Vivek Jain
    COO – MX Player
    Dineout
  • Want to see CleverTap in action?

    Talk to our experts and begin your retention journey today!