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    • Promos: The Industry-First Complete Loyalty & Rewards Management Platform

    Turn Redemptions into Relationships that Drive Lifetime Value

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    Deliver

    dynamic promotions and loyalty experiences with real-time customer insights and behavior-based triggers powered by our loyalty and rewards platform.

    Personalize

    every reward with precision using flexible rules, segments, and omnichannel orchestration with our loyalty and rewards platform.

    Integrate

    effortlessly with your tech stack through API-first loyalty and rewards platform infrastructure designed for speed, scale, and control.

    Trusted by 2000+ brands to power their customer loyalty experiences

    levis Picsart-bank Sonyliv Kotak Bank Blinkit Axis Bank Burgerking Dream11 Pepsi SorapidonyLIV Puma Dominos seveneleven Ikea

    Why Choose
    CleverTap Promos?

    Check Deliver personalized loyalty experiences in real-time rewards based on user’s behavior, preferences, and lifecycle milestones with our loyalty rewards platform.
    Check Achieve operational efficiency – define triggers, rewards, and delivery rules with no-code campaign creation using our intuitive visual builder.
    Check Simplify end-to-end lifecycle management from wallet creation, reward code generation, distribution, validation, and analytics – all on CleverTap.
    Check Make smarter decisions with analytics to track redemption, coupon usage, and ROI and adjust targeting and budget in real-time for maximum impact.
    Check Say goodbye to fragmented tools and hello to CleverTap’s unified platform – seamlessly connecting customer engagement with loyalty rewards.
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    Increase in Repeat Purchases
    70%
    Conversion Rates
    5x
    Increase in AOV
    20%

    How CleverTap Promos Can Help?

    Create customizable coupons, apply discounts, and manage rewards with CleverTap Promos loyalty and rewards platform.

    Design Powerful Promotions with Fully Customizable Coupons

    Deliver Timely, Personalized Omnichannel Reminders Across Push, Email, SMS, WhatsApp & More

    Create bulk or single-use coupons with flexible formats

    Generate unique or mass coupon codes using alphanumeric, numeric, or custom-branded formats to suit your campaign style and delivery channels.

    Apply discounts to specific products, entire orders, or other fees

    Discount logic is fully customizable-apply it to total cart, select SKUs, or custom fees using flexible rules within CleverTap’s rewards program platform.

    Precisely control availability and redemption with dynamic rules

    Trigger offers by behavior, schedule, or expiry. Set flexible validity, recurring windows, and user limits-managed easily via CleverTap’s loyalty and rewards platform.

    Flexible loyalty programs with API-first wallets for earning, tracking, and rewarding points using CleverTap Promos loyalty rewards platform.

    Build Flexible, Personalized Loyalty Programs with API-First Wallets

    Flexible loyalty programs with API-first wallets for earning, tracking, and rewarding points using CleverTap Promos loyalty rewards platform.

    Issue loyalty points through multiple channels

    Credit points using APIs, promo campaigns, cashback rewards, or manual adjustments via the dashboard to support varied use cases from milestone rewards to referral bonuses.

    Track the full lifecycle of loyalty points

    Monitor the status of points across stages—Promised, Active, Redeemed, and Expired—with built-in support for expiry policies, redemption conversion rates (e.g., 1 point = $1), and reversal mechanisms with our loyalty and rewards platform.

    Provide real-time visibility with Wallet APIs

    Use API endpoints to display live wallet balances and transaction histories in-app or on the web enhancing transparency and encouraging usage.

    Manage, distribute, and track partner vouchers at scale with CleverTap Promos loyalty points and rewards program platform.

    Drive Retention and Growth with Seamless Partner Voucher Campaigns

    Manage, distribute, and track partner vouchers at scale with CleverTap Promos loyalty points and rewards program platform.

    Import and manage third-party vouchers at scale

    Easily upload bulk voucher codes from partner brands via the dashboard or API. Organize vouchers into lists, tag them by brand or campaign, and prevent duplication with built-in safeguards using our rewards and loyalty program platform.

    Distribute vouchers through automated campaigns

    Use the Assign Voucher API or Campaign Builder to trigger voucher delivery based on real-time user events or behavior perfect for personalized, time-sensitive campaigns.

    Track voucher lifecycle and prevent misuse

    Monitor issuance, redemption, and reversals with built-in analytics. CleverTap automatically removes used vouchers from lists to avoid duplication and can trigger fallbacks if no valid codes remain through its loyalty and rewards platform.

    Launch personalized, no-code reward programs with real-time automation and analytics using CleverTap Promos loyalty points platform.

    Launch Hyper-Personalized Reward Programs-No Code, Full Control

    Launch personalized, no-code reward programs with real-time automation and analytics using CleverTap Promos loyalty points platform.

    Automate real-time rewards based on user behavior

    Trigger personalized campaigns when users complete specific actions, enter new lifecycle stages, or match high-intent behavioral segments-no dev work required using our loyalty and rewards platform.

    Deliver any type of reward with flexible segmentation

    Choose from loyalty points, cashback, single-use codes, or partner vouchers and distribute them using advanced, real-time segmentation.

    Optimize campaign performance with built-in analytics

    Track effectiveness by reward type, user group, and campaign goals. Measure ROI with redemption data and cost insights all in one platform.

    Build Flexibly. Scale Confidently.
    Integrate Fast with an API-First Infrastructure

    Unlock the True Potential of Your Rewards and Promotions Program

    Renewal & Upsell Campaigns

    Retain subscribers and drive upgrades with flexible rules power by our loyalty and rewards platform. Reward users shifting from monthly to annual plans with double loyalty points or cashback coupons. Auto-apply vouchers 48 hours before renewal to reduce churn, with journey-based triggers and expiry controls for urgency and precision.

    KYC, Bill Pay & Retention Rewards

    Incentivize onboarding and usage milestones with smart, behavior-based rewards using our loyalty and rewards platform. For example, send a $200 voucher to users who complete KYC within 24 hours of sign-up. You can also  use voucher delivery and Wallet APIs to reward wallet top-ups for successful referrals improving user activation rates and reducing drop-offs.

    Progress Milestones & Gamified Learning

    Encourage course completion and module mastery with real-time nudges and rewards powered by our loyalty and rewards platform. For example If a learner doesn’t log in for 3 days, send a promo campaign offering 100 bonus points on course completion by Sunday. You can also embedded quiz-based micro-rewards into user journeys via CleverTap Promos improving engagement and boosting completion rates.

    Flash Sales & Festive Campaigns

    Stand out during peak sale periods by combining time-sensitive discounts with real-time targeting powered by our retail loyalty platform. For example, trigger a 20% off voucher for users who browse a category but don’t purchase within 15 minutes. During holidays, leverage Promos to run a tiered cashback campaign based on cart value, with rewards credited into loyalty wallets driving up order value. Built-in budget controls ensures the campaign stays profitable.

    Drive e-commerce growth with real-time targeting, cashback, and discounts using CleverTap Promos retail loyalty platform.
    Frequently
    asked questions

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