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    Adjust

    About Adjust

    Adjust, an AppLovin (NASDAQ: APP) company, is trusted by marketers around the world to measure and grow their apps across platforms, from mobile to CTV and beyond. Adjust works with companies at every stage of the app marketing journey, from fast-growing digital brands to brick-and-mortar companies launching their first apps. Adjust’s powerful measurement and analytics suite provides visibility, insights and essential tools that drive better results Learn more about Adjust at www.adjust.com.

    Categories

    • Advertising
    • Data Analytics

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    Adjust and CleverTap

    CleverTap Integration with Adjust helps import both organic and inorganic attribution data in real time to assess best performing sources that can be used to create smarter segments and design personalized campaigns. This helps customers maximize the impact of their mobile marketing efforts and increase their Return On Advertising Spend (ROAS).

    With this updated integration, customers only need to pass the CleverTap ID (identifier) to Adjust for identity management (user matching).

    Integration Benefits

    • Cross-platform Analytics Import both organic and inorganic attribution data in real-time to assess and optimize mobile marketing performance across multiple platforms.
    • Smart Automation Leverage real-time data to create smarter segments and design personalized campaigns that drive better engagement and maximize ROAS.
    • Superior Security and Data Privacy Compliance Ensure seamless user matching and identity management with CleverTap ID, maintaining high standards of security and compliance.
    • Seamless Integration Easily integrate, enabling effortless attribution tracking and optimized marketing strategies with minimal setup.