Product Campaign Optimization Push Deliverability

Increase Push Deliverability to 80% for Opted-in Users

Make the most of your push notifications by reaching the maximum number of users who want to hear from you.

Push Deliverability

Factors Impacting Push Notification Delivery

On average only 58% of opted-in users receive push notifications

Push notifications are not delivered to opted-in users for the following reasons: device restrictions for receiving notifications, a user being inactive on the last device they used, and common push notification services not being available in specific regions.

Highest Possible Push Notification Delivery

Increase push notification delivery rates to over 80% for opted-in users.







Push Notification Delivery Solutions

Ensure maximum delivery for push notifications.
  • Push Amplification

    Push Amplification

    Automatically retries delivering push notifications using alternate mechanisms when regular push delivery services are unsuccessful.
  • Xiaomi and Huawei Push

    Xiaomi and Huawei Push

    Reach more users on Chinese OEM devices that limit the ability of a device to receive push notifications in order to optimize battery life.
  • Send notifications to all devices

    Send notifications to all devices

    Deliver push notifications to all devices associated with a user.

Operability at Scale

Reach new levels of engagement by delivering push notifications at the volume required by your business.







Our customers are achieving exceptional results with push

  • BMS

    sold in a day

    Endgame tickets

    sold in a single second

    By using Push Amplification, BookMyShow
    was able to reach more users and achieve higher conversions.
    Read Reviews
  • Why our customers love us

    We Drive Measurable Growth

    Helping our customers succeed
    View Our Customers
  • 4x

    Higher CTR with ab testing


    Reduction in new user churn

    “I loved CleverTap from the moment I started using it. It’s not just a mobile engagement tool, but a tool that is helping apps continue to grow and achieve their objectives.”
    Natalia Garcia Ocampo
    Marketing & Growth Director, Movii
    See Case Study
  • 71%

    Increase in week 3 retenion rates


    Improvement in average CTRs with personalization

    “Pairing Carousell’s own AI and machine learning work and with CleverTap’s capabilities in the same domain has helped to enhance the push experience for buyers on the platform.”
    Arun Kumar
    Head of Digital Marketing at Carousell
    See Case Study
  • 12%Engagement

    With event-centric campaigns


    Using data-based insights from Pivots

    “CleverTap’s data-driven mobile marketing suite continues to play a crucial role in our growth. Using CleverTap we have been able to run omnichannel campaigns for a diverse set of use cases.”
    Mihir Shah
    VP of Product & Marketing Growth, Disney+ Hotstar
    See Case Study
  • 16%

    More Conversions


    Increased Campaign CTRs

    “The amalgamation of data science and the ability to extract data faster, real time updates to metrics, and campaign automation capabilities make CleverTap the best in the industry.”
    Manish Dhanwani
    Senior Marketing Manager, SonyLIV
    See Case Study
  • 5x

    Increase in 90-Day Retention Rate


    Increase in MAUs

    “CleverTap is an easy-to-use and intuitive tool to engage with customers. It has a wide selection of channels, and also detailed analysis tools to help get insights for all your campaigns. We are also very happy and impressed with the support the customer success team provided.”
    Maybelle Cheah
    Customer Analytics Team Lead at Boost
    See Case Study