Mobile Engagement 2021: The Rise of the Super User

When lockdowns were enforced globally, all businesses took a massive hit. From restaurants and travel, to education and commerce were impacted. Businesses which were already digital first, or quick to adopt digital channels have fared well compared to traditional businesses.

The pandemic has changed the way buyers and businesses interact. The super user now has at her disposal apps which cater to their smallest request, and quickly. This has led to higher user engagement, and a change in buying behaviour. More and more apps are focussing on enhancing the user experience as a way to increase retention. 2021 will be the year of the super user, and app publishers will do everything they can to keep them happy.

View On-Demand

Please enter a valid work email


Key Takeaways:

Join us for an insightful discussion with practitioners from the mobile engagement space who will talk about

  • The rise of the super user
  • Has the pandemic changed our shopping habits forever?
  • How offline business are adopting digital as critical channel
  • Trends in 2021 and beyond



Surasit Sachdev

Co-founder, Hungry Hub


Sahib Anandsongvit

Founder, Seekster


Mat Ward

Founder & CEO at Workmate


Russell Conrad

Managing Director, Audience IQ

Experience a smarter platform today

Talk to our growth experts today to see how you can begin your retention journey with CleverTap.