New Video Series Offers Inside Look at Startup Culture

Video Collection, TappedIn Innovator Series, Launches in Conjunction with TechWeek LA

November 9, 2015


Claiming a firm foothold in tech startup culture across the nation, CleverTap, a next-gen mobile engagement platform, will soon be launching its TappedIn Innovator Series at TechWeek LA. The video series will feature exclusive interviews with high-growth mobile founders, marketers and developers from today’s most promising startups.


Kara Dake, CleverTap’s Los Angeles-based evangelist, will be spearheading the TappedIn Innovator Series in Los Angeles and is overseeing its content creation. “For people with no connection to the tech world, HBO’s Silicon Valley is probably the most intimate view of startup culture they’ve had,” said Dake. “My goal with the TappedIn Innovator Series is to break down that barrier and offer an insider’s perspective of what it really means to work in the fast-paced tech startup world.”


Hosting the pressroom at TechWeek LA, CleverTap will kick off the TappedIn Innovator Series by partnering with General Assembly for a number of Los Angeles-based events and panels focused on mobile innovation and engagement strategies. The first event will be a discussion surrounding mobile marketing and on-demand technology, scheduled for Tuesday, November 10 with confirmed panelists from Vet on Demand, InVenture and Building Bloc.


In addition to launching at Techweek LA, the TappedIn Innovator Series will explore cultural differences among startups in various tech hubs with geographically focused collections. Currently, interviews with emerging leaders in Los Angeles and New York are featured on TappedInLA and TappedInNY, with plans to launch in London soon.


For more information about CleverTap, or if interested in being featured on the TappedIn Innovator Series please visit


About CleverTap

CleverTap is the next generation mobile engagement platform. It enables marketers to identify, engage and retain users and provides developers with unprecedented code-level access to build dynamic app experiences for user groups. CleverTap includes out-of-the-box prescriptive campaigns, omni-channel messaging, uninstall data and the industry’s largest free messaging tier. To learn more about CleverTap visit or follow on Facebook and Twitter.