CleverTap was founded on the belief that successful businesses are built by providing differentiated customer experiences that consider users to be more than mere data points. Hence, our platform pivots on the user and helps you understand how your customer interacts with your brand from activation to onboarding to engagement to retention. We strongly believe in the power of collaboration and hence our app analytics and engagement solution provides a single source of truth that enables product and marketing to get a unified view of their users and quickly make decisions that are in the best interest of their business and customer.

With this goal in mind, we invented a platform that is real-time in nature, scalable, provides personalization at scale, works for a variety of use-cases across verticals and supports businesses from startups to enterprises.

One one hand, our technology enables product managers to view business metrics, get deep behavioral insights to improve their product or service. On the other, it empowers marketers to use these insights to trigger timely, contextual and engaging campaigns and drive conversions.

Open CleverTap platform

We believe in the power of 1+1=11. Hence, we have an open API framework that allows you to easily integrate our platform into your existing workflows. Now you can leverage insights that are built on aggregated data across your entire workflows – POS, CRM, CMS, App and Website.

Process data at Petabyte scale in sub-seconds and at low cost

We store data in raw format, and get code to run alongside it. As we continually improve our data querying capabilities, our engine’s ability to provide you with optimal insights also increases many-fold.

Customer-centric approach

Thousands of customers, from pre-funding startups to Fortune 500 enterprises, leverage CleverTap across their business to analyze user behavior and enhance user experiences. We work closely with our customers to help them achieve their business objectives and help them succeed every step of the way.


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