rio olympics

Rio Olympics 2016 Medal Winners and Tracking Mobile Analytics

Are you obsessed with the Rio Olympics 2016 and your favorite sports? How many medals did your country take home and which athletes won? Perhaps, you’re even following the Ryan Lochte and the swim team fiasco.

Most people are obsessed by this type of sports data. How many medals has my country won? Who leads all nations in golds? It might inspire a sense of national pride — but it won’t tell you much more about what’s really going on.

How can you dive deeper into the world of analytics and big data? Paul Brody, Chief Product Officer for CleverTap recently wrote an article on Medium on how to track Olympic events based on recent medal winners.

In the world of mobile analytics, find out how the Rio Olympics sports data compares to tracking your own app data by segmenting users. Whether your a sports fan or data analyst, check out Paul Brody’s article on Medium and take a deep dive into tracking user behavior.


Author: Shawnee Swarengin

Shawnee Swarengin is the Vice President of Content Marketing for CleverTap. She oversees content strategy and creation for the company leveraging her extensive 15 years experience as a brand marketing executive for top tier companies like Bandai Namco Entertainment, Demand Media and other leading start-up companies in the tech space.