All you need to know about app analytics and user engagement is right here. Read on to learn from the experts.
App User Lifecycle
March 20, 2018

User engagement metrics show how healthy your app is on various layers. Better user engagement leads to retention, and eventually revenue, referrals, and growth.

App User Lifecycle
March 13, 2018

Getting new users to like your app is like an artist working with cement. You have moments to make an

App User Lifecycle
March 7, 2018

As of 2017, there are 2.4 billion smartphone users — and that number is likely to rise to over 6

App User Lifecycle
February 14, 2018

Restaurants and fast-food joints have been delivering food to our doorsteps for decades now. But recently, an altogether new vertical

App User Lifecycle
February 13, 2018

You’ve seen the stats: One in four mobile apps are abandoned after the first launch.* 77% of users drop an

App User Lifecycle
February 1, 2018

From news and music to entertainment and video, we’re consuming more and more content on our mobile devices. As a

App User Lifecycle
January 30, 2018

If you’re overwhelmed by mobile app metrics, you’re not alone.  What’s the best way to track app performance? How do

App User Lifecycle
December 25, 2017

Almost every app owner I meet starts the conversation by asking, “What are the key mobile app performance metrics that

App User Lifecycle
November 15, 2017

With the sheer number of travel apps available to users, app-based travel businesses have their work cut out for them

App User Lifecycle
October 19, 2017

No matter what app industry vertical you function in, it is critical for all app developers and mobile marketers –


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