All you need to know about app analytics and user engagement is right here. Read on to learn from the experts.

All Aboard! 6 Tips for Onboarding Ecommerce App Users
App User Lifecycle
July 3, 2019

In a popular article in 1995, Clifford Stoll – a celebrated author, astronomer, and teacher, lamented that there was no

How BookMyShow Leveraged Tech to Sell 76 Avengers: Endgame Tickets a Second
Customer Spotlight
May 22, 2019

Avengers: Endgame has officially broken all box office records across the world, with massive crowds in theaters and sold-out shows.

How Angel Broking Unified Data Silos and Created Seamless Customer Journeys
Customer Spotlight
April 24, 2019

When we think of trading and brokers, our minds tend to conjure up images of a chaotic trading floor filled

Laser-Focused User Acquisition Strategies to Skyrocket Ecommerce App Downloads
App User Lifecycle
February 6, 2019

From diapers to diamond rings, if it can be bought, chances are you can get it through a 5.5” screen.

How Fandango Latin America Used Segmentation to Drive Rapid Growth in the LATAM Spanish Speaking Market
Customer Spotlight
November 15, 2018

Online movie ticketing services have seen phenomenal growth in the past decade, providing customers with convenient ways of booking movie

How Business Intelligence is Shaping the Future of Travel Apps
Customer Spotlight
November 8, 2018

App-based travel businesses have their work cut out for them when it comes to attracting, converting, and retaining customers. According

6 Mobile Marketing Tips for Brilliant Holiday Campaigns from Fender
Customer Spotlight
October 10, 2018

The countdown to the holidays has begun! As most marketers know, now is the time to put a winning holiday

How SonyLIV Converted the Art of Personalized Mobile Marketing into User Engagement Science
Customer Spotlight
September 19, 2018

In a world where 43% of all media and entertainment apps are abandoned just one month after download, SonyLIV has


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