Microinteractions improve user interfaces by providing context around an action or desired intent. Attention to details like this can have a disproportionately large impact on the overall user experience.
Enterprise architecture has become increasingly more important as our businesses become more dependent on the data, information, and technology being built. Understand the concepts, frameworks, and arguments for architecting the future of enterprise software.
Learn how to market an app with these 20 proven app marketing strategies to boost business and grow your app’s user base. Featuring the mobile app marketing strategies from examples.
Natural language processing (NLP) is the ability for computers to recognize, parse, understand, and perform a function based on human speech or text as input. This introduction to NLP covers why it’s difficult, how NLP is used today, and more.
Behavioral segmentation is the process of allocating your business and marketing efforts that appeal to similar sub-segments of your customers. These behavioral segmentation examples and strategies will help clarify the definition.
App install ads are one of the most important strategies for mobile marketers to master to acquire new users. Learn by example as we cover search ads, social media ads, interstitial ads, and more.
App localization enables exceptional market growth by appealing to users around the world. Take a look for strategies to begin your app localization.
Progressive web apps are the modern web approach to integrating itself as a mobile app. Learn the requirements, advantages, disadvantages, and examples of successful PWAs.