Today’s consumers have come to expect relevance and timeliness with every interaction. Whether they are new customers or existing, they
In our mobile growth series, we sit down with cutting-edge companies that have mastered growth marketing in hypercompetitive industries to
Marketers are responsible for engaging with a completely new kind of customer today – one who is always on the
On May 25, 2018, the General Data Protection Regulation (GDPR) takes effect in the European Union (EU). And CleverTap is
At its heart, GDPR represents a unique opportunity for brands to strengthen customer relationships by making privacy and trust a key part of the user experience. Here’s what you need to know about these new rules — and what we at CleverTap are doing to prepare.