All you need to know about app analytics and user engagement is right here. Read on to learn from the experts.

Why Omnichannel Marketing is the Key to Unlocking User Retention
September 5, 2019

Mobile marketers know better than anyone: today’s consumers don’t want to be marketed to. They’ve had enough of in-your-face advertising

Rewarded Video Ads: The Ticket to Higher Retention and Revenue
August 27, 2019

Imagine this: your app displays a video ad pop up… and instead of complaining, your users are actually excited to

Why Smart User Acquisition Starts with User Retention
August 8, 2019

We’ve said it so many times, it’s basically our company mantra: Retention is the foundation for growth.  From a sheer

The Perfect Mobile Checkout Flow: Expert Advice on Mobile Checkout Optimization
July 25, 2019

Good news! Mobile traffic is up. Waaaaaaaaay up. The average consumer now spends 3 hours a day in mobile apps. 

29 Customizable In-App Messaging Templates for Instant User Engagement
July 11, 2019

In-app messages are native content that appears within your app as a pop-up or full-screen UI overlay. Unlike push notifications,

The 8-Step Content Marketing Strategy for Mobile Apps
July 2, 2019

What’s so great about content marketing?  Every app does install ads. Social media posts are a dime a dozen. Paid

App Monetization Strategies: 6 Bankable Ways to Turn a Profit
June 25, 2019

You have a lot of goals for your app: create something cool that helps people. Offer an amazing user experience.

Personalized Marketing: 5 Simple Rules for Better Mobile Marketing Personalization
January 24, 2019

Imagine you’re on vacation in a new city. You stop into a Starbucks for your morning caffeine fix, and before

Surprising Mobile Marketing Stats for Success in 2019
January 1, 2019

If there’s one central truth in the mobile world, it’s this: the only constant is change. New technologies, changing user

Mobile App Surveys: How to Collect In-App User Feedback (And What to Do With It)
December 20, 2018

Building a successful app means constantly gathering feedback from users to refine and improve your product. But getting — and


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