All you need to know about app analytics and user engagement is right here. Read on to learn from the experts.
General
October 11, 2018

There are 4.92 billion mobile users globally. That’s 66% of the total population. And global mobile data traffic is projected

General
October 4, 2018

User experience designers spend a lot of time observing users, talking to them, and gathering feedback. They track metrics like

General
September 20, 2018

Beacons burst onto the scene in 2013 when Apple announced new iBeacon technology. At the time, the internet lit up

General
September 6, 2018

Real-time data. Actionable insights. 360 customer views. Personalized engagement strategies. Omnichannel campaigns. They may be buzzwords, but they’re also critical

General
August 23, 2018

Never before have marketers had access to more customer data. User profiles can go beyond basic name and demographic data

General
August 9, 2018

“Users try out a lot of apps but decide which ones they want to stop using within the first 3-7

General
August 2, 2018

Data-driven marketers track a lot of mobile app metrics in order to better understand their users and customers. Site metrics,

General
July 10, 2018

The average US smartphone user gets 46 push notifications every day,1 and that number is only growing. With users being

General
June 26, 2018

The effectiveness of SMS marketing is indisputable. Texting has the highest engagement rate of any marketing medium by far at

General
May 29, 2018

No matter what type of app you have, every single one of your users is unique – and each one

8,000+

55 Billion

1 Billion

10 Billion