All you need to know about app analytics and user engagement is right here. Read on to learn from the experts.

29 Customizable In-App Messaging Templates for Instant User Engagement
July 11, 2019

In-app messages are native content that appears within your app as a pop-up or full-screen UI overlay. Unlike push notifications,

The 8-Step Content Marketing Strategy for Mobile Apps
July 2, 2019

What’s so great about content marketing?  Every app does install ads. Social media posts are a dime a dozen. Paid

App Monetization Strategies: 6 Bankable Ways to Turn a Profit
June 25, 2019

You have a lot of goals for your app: create something cool that helps people. Offer an amazing user experience.

Personalized Marketing: 5 Simple Rules for Better Mobile Marketing Personalization
January 24, 2019

Imagine you’re on vacation in a new city. You stop into a Starbucks for your morning caffeine fix, and before

Surprising Mobile Marketing Stats for Success in 2019
January 1, 2019

If there’s one central truth in the mobile world, it’s this: the only constant is change. New technologies, changing user

Mobile App Surveys: How to Collect In-App User Feedback (And What to Do With It)
December 20, 2018

Building a successful app means constantly gathering feedback from users to refine and improve your product. But getting — and

Retention Marketing: How 7 Mobile Brands Create Loyal App Users
December 6, 2018

Brand awareness. Paid ads. App Store Optimization. Downloads and installs. For mobile marketers, success is often measured by the ability

Viral Loops: 6 Ways to Kickstart Your App’s Growth Engine
November 22, 2018

Mobile user acquisition is expensive. 💰💰💰 The current average cost per install for iOS is $4.44 and $2.90 for Android

Mobile User Acquisition: 10 Powerful Ways to Attract New Users
October 30, 2018

Even if you’ve put in the work to create an awesome app, your business will fail if nobody knows about

Mobile Data Collection: Improving User Experience While Protecting User Privacy
October 11, 2018

There are 4.92 billion mobile users globally. That’s 66% of the total population. And global mobile data traffic is projected


$2 Billion

1 Billion

20 Million