Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
From the CleverTap Blog
Determine the sticky quotient of a feature and how often users actually use it. Allocate resources to build complementary features or enhance existing features.
Identify specific patterns in user behavior to measure the success of your retention strategies on different groups of users. Analyze your users by product category, acquisition source, geography, or customer type, and understand the differences in cohort behavior.